Recraft review, pricing and verdict

Free: $0, 3 generations per style per day, public images, no commercial use, Recraft models only. Basic: $12 a month billed monthly or $10 billed annually ($120 a year), 1,000 credits a month, private images, commercial rights and third-party models. Pro: from $20 a month ($16 billed annually) for 2,000 credits, then $40 for 4,000, $80 for 8,000 and $160 for 16,000 on monthly billing, and adds video generation. Teams: $22 per seat a month ($18 billed annually) for 2,000 credits a seat, with a shared workspace, SSO and 24/7 support. Top-up credits are $4 per 400, never expire, and are used after the monthly allowance. Plan credits reset each cycle and do not roll over. Prices exclude VAT. API usage is billed separately in prepaid, non-refundable API Units, and a subscription refund is at Recraft's discretion, per its pricing page. On 12 November 2026 we stepped through the public pricing page in its monthly view and read each Pro slider step.

What sets it apart is the vector route. Recraft's own V4.1 family has three modes, according to that press release: the main Recraft V4.1 model for exploration, Utility for more predictable production output, and Vector for native SVG, while Recraft V3 stays available in Studio and the API. A vector costs about double a raster in Studio credits, since Recraft's credits page lists V4.1 at 2 credits and V4.1 Vector at 4. A separate Vectorizer Pro converts existing PNG, JPG or WebP files into SVG; Recraft's 11 November 2026 post says it has been on every plan since 29 October and keeps straight lines straight and corners sharp, and that heavily textured sources can still need cleanup. Saved styles are the second pillar: pick one from the library or build one from your own reference images and later generations hold to it, with no training step, per the 27 August 2026 changelog entry.

The canvas also hosts other makers' models. Recraft's external models page lists the Flux family from Black Forest Labs, OpenAI's GPT Image, Google's Nano Banana, Seedream, Ideogram V3 and Imagen, and the pricing page adds video models such as Kling, Veo, Seedance and Grok Imagine Video on Pro. They cost more credits than Recraft's own: GPT Image 1.5 High is 24 and Nano Banana Pro 4K is 63, against 2 for V4.1. Agents can drive the same account: a hosted MCP server at mcp.recraft.ai uses OAuth and spends plan credits, and the docs give setup steps for Claude and Cursor among other clients, while plugins exist for Figma, Framer, Chrome, Google Docs and Google Slides.

It fits in-house brand and marketing designers, product and web designers who want generated assets inside Figma or Framer, and developers who want SVG from an API. Its Design Agent offers four creative directions from one prompt, then builds around a dozen assets such as a logo, palette, app icon and social post and saves them as a Design Kit; the docs say this first release is tuned for apps and websites. For a shortlist across the category see AI image generators, and for the logo job in particular the logo design guide.

Where it loses: a buyer who wants one striking, photoreal picture, or whose team lives in Adobe, has stronger options. Adobe Firefly generates editable vectors inside Illustrator on their own layer, and Adobe's page calls them safe for commercial use. Midjourney keeps images private only on its Pro and Mega plans, per its help center, which matters less if public output is acceptable. Recraft's Free plan keeps every image public, owned by Recraft and out of commercial use, and its data-use page says training opt-out is not available there.

In the two months to mid-November 2026 the changelog added V4.1 Flash (23 September, 1.3 seconds an image by Recraft's measure), Logo Maker (3 November), GPT Image 2.6 (5 November), Vary (10 November) and a Vectorizer Pro entry. Its older local MCP server repository on GitHub was archived on 13 July 2026, so the hosted server is the route its docs now describe.