Last updated: 2026-08-19
Bardeen, founded in 2020, is an AI web-scraping and lead-generation tool that finds and enriches contact data automatically, then qualifies leads without manual research. It has a free tier, targeting sales and growth teams that need agentic prospecting instead of manually building lead lists.
About Bardeen
Bardeen is an AI-powered automation platform that operates as a Chrome extension to help GTM teams, solopreneurs, and businesses automate repetitive workflows. It combines agentic web scraping, AI-driven lead qualification, and contact enrichment, letting users source, research, and enrich leads without writing code. Founded in 2020, Bardeen uses a browser-native approach that lets it interact with any website the way a person would, so it can automate tasks that traditional API-based tools cannot handle.
The platform connects to popular apps including Salesforce, HubSpot, Google Sheets, Slack, Notion, and Airtable, so data moves between them without manual copy-paste. Bardeen's core strength is automating end-to-end lead generation: scraping prospects on LinkedIn, enriching contacts with verified information, and pushing qualified leads directly into a CRM. Its 'Magic Box' turns a plain-English instruction into a working automation, and pre-built playbooks give non-technical users a working multi-step workflow in minutes rather than building one from scratch.
The platform is aimed at sales teams, recruiters, agencies, and solopreneurs who need to scale prospecting without hiring more people or adopting an expensive enterprise automation suite.
Pricing
Free plan with 100 credits/month. Professional plan at $10/month with 500 credits. Business plan pricing not publicly listed.
Enterprise plan requires custom quote. Credit-based system: 1 credit per action, 3 credits per enrichment row. Annual billing available with discount.
All plans include unlimited team seats.
| Tier | Monthly price | What it includes |
|---|---|---|
| Free | Free | Monthly credit system: 100 credits/month, 1 credit per action |
| Business | Free | Monthly credit system: 10,000+ credits/month, 1 credit per action, advanced features included |
| Enterprise | Free | Custom monthly credit system, SAML SSO, professional setup, custom AI agents |
| Professional | $10/mo | Monthly credit system: 500 credits/month, 1 credit per action, 3 credits per enrichment |
Key Features
- Agentic Web Scraper: AI-powered scraper that automatically navigates websites, fills forms, and extracts data without breaking when sites redesign. Adapts to website changes automatically.
- AI Lead Qualification: Describe your ideal customer profile and Bardeen's AI automatically prioritizes which leads to pursue based on custom criteria you define.
- Contact Enrichment: Instantly find verified contact information and enrich leads with company details, job titles, and other data from multiple sources.
- Magic Box Natural Language Interface: Type what you want to automate in plain English and Bardeen's AI generates the complete workflow automatically.
- 1000+ Pre-built Playbooks: Ready-to-use automation templates for sales, marketing, recruiting, real estate, and other industries that can be run with one click or customized.
- Web Search & Research: Research leads at scale using leading AI and web search providers, or ask Bardeen's AI to instantly find answers on any website.
Pros
- No-code automation accessible to non-technical users, with an intuitive interface and natural-language commands
- Browser-native approach reaches sites that have no public API, something purely API-based automation tools cannot do
- End-to-end lead generation in a single platform avoids switching between separate scraping, enrichment, and CRM tools
- Playbooks and workflows keep working even when a target website changes its layout, unlike scrapers that break on redesigns
- The free plan supports real day-to-day prospecting, not just a demo, before any payment is needed
- Broad integration coverage spans every major CRM and productivity tool, so leads land where the team already works
- Automates prospecting and data-entry work that would otherwise mean manually copying information between LinkedIn, spreadsheets, and the CRM
Cons
- Credit-based billing system can become expensive with heavy usage if quotas are exceeded
- Limited advanced customization compared to code-based automation platforms
- Browser extension dependency means automations require the browser to stay running for scheduled tasks
- Onboarding and setup of complex workflows requires trial and error despite the tool's overall ease of use
- Scraper accuracy varies across websites and data quality depends on source site structure
- No desktop, iOS, or Android app; every automation runs through the Chrome browser extension only
Data Handling
- Compliance
- SOC 2 Type II · GDPR · CCPA · CASA Tier 2 and 3
Frequently Asked Questions
How much do you pay for Bardeen?
Bardeen runs on a monthly credit allowance rather than flat per-seat pricing: Free includes 100 credits, Professional is $10 for 500 credits, and Business/Enterprise move to custom quotes for teams that need more volume. Every action costs 1 credit and every enrichment costs 3, so heavy scraping burns through a plan faster than light data entry. Annual billing brings the per-month rate down, and team seats are unlimited on every tier.
What do you get on Bardeen's free tier?
100 credits a month and unlimited seats, so an entire team can draw on the same allowance. Actions cost 1 credit and enrichments cost 3, which makes the free plan a steady trickle of scraping and enrichment rather than a prospecting engine. Professional is the step up when that trickle stops being enough.
What are Bardeen's closest competitors?
Browse AI is the closer match if the job is pure website monitoring and scraping without a CRM or enrichment layer. n8n suits technical teams that want to self-host workflows and write custom logic instead of relying on pre-built playbooks. flows.network is worth a look for lightweight, serverless bot workflows connecting SaaS apps without managing a browser extension at all.
What separates Bardeen from Browse AI?
Browse AI is built purely for point-and-click web scraping and change monitoring; it does not do lead qualification or CRM enrichment on its own. Bardeen bundles scraping with AI-based lead qualification, contact enrichment, and direct pushes into Salesforce, HubSpot, or Google Sheets, so the workflow ends inside a CRM instead of a spreadsheet export. Pick Browse AI for dedicated monitoring; pick Bardeen when the end goal is a qualified, enriched lead ready to work.
How do you set up Bardeen?
Install the free Bardeen Chrome extension, then either type what you want automated into the Magic Box in plain English or pick a ready-made playbook instead of building one from scratch. Point it at a LinkedIn search, a company list, or any web page and let it scrape and enrich the data automatically. Connect a destination like Google Sheets, Notion, Salesforce, or HubSpot so results land where the team already works, no coding required.
Top Alternatives
- n8n: n8n suits a technical team that wants code-level control and its own servers. Bardeen is no-code browser automation aimed at sales and recruiting desks.
- Browse AI: Browse AI turns a page into a live dataset and stops there. Bardeen carries the same scrape through qualification and into the CRM without an export step.
- flows.network: flows.network moves data between SaaS APIs and never opens a browser. Bardeen is for work that requires reading what is actually on the screen.
HokAI guides covering Bardeen
- Bardeen vs Browse AI: Same Comparison, Different Products Now: Bardeen rebuilt itself around lead enrichment while Browse AI stayed a scraper. Verified 2026 pricing and Chrome Web Store install data settle which one to buy.
- HubSpot AI Alternatives: What Breeze Actually Covers (and What It Doesn't): HubSpot's Breeze AI is metered in credits, not included outright. Here's what it costs per action, who it's built for, and the specialist alternatives.