Every HokAI lead is zero-party data: a real buyer who described their need, budget, team size, and current tools in their own words during Smart Match — then explicitly opted in to vendor contact. No scraped lists, no inferred intent. A lead is sold to at most three vendors, or one vendor exclusively.
Leads are priced in credits according to how ready to buy someone is. The most ready — switch-ready, with a budget stated — cost 50 credits, which works out at roughly $60 to $99 depending on your pack. An early-stage first-timer costs 15 credits, so under $30. A lead's price falls as it ages and it stops being sold entirely after 90 days. An exclusive buyout, which takes the lead off the market for everyone else, costs three times the standard price.
Access is prepaid — there is no free browsing of the feed. Basic Access is $495 for 250 lead credits, Premium is $1,995 for 1,250 credits plus Intent Radar market data, and Max is $5,995 for 5,000 credits plus 24-hour early access to every new lead. Credits never expire. Create a vendor account at hokai.io/business/vendor/signup.
Intent-data products sell inferred signals — an anonymous company visited a category page. HokAI sells the buyer's own written brief with verified consent and direct contact details, capped at three vendors per lead. Want to list your tool in the directory instead? See Get listed.